Most one-page web sites (also called one-page sales letter web sites or mini web sites) have only one purpose — to sell a product. My change to the one-page web site technique has been a reluctant one, as I hate browsing all the revenue copy. Nevertheless , the facts don’t lie — one-page web sites written like a lengthy sales copy are one of the effective ways to sell you product online. Many people don’t basically read whatever online. Rather, they understand a page, searching for info that may be bold, within a larger typeface size, within a different color, or in a bulleted format. As a result, Internet marketers have discovered that the most info about your product needs to get the reader’s eyes because they scan the page.
Here’s what you need to begin:
1 . A niched item for an easily identifiable target market. One-page web sites work best if you have an item for a extremely specific niche market, like an eBook for you to teach a parrot to, an e-course on how to commence your unique bead creating jewelllery business, or maybe a set of Compact disks on how to tutor yourself to play the piano. You need to be allowed to identify and describe the target market, out of determining the particular target market requires and what they’ll pay for (as well as simply how much they will pay) to what guides they reading, what groups/associations do that they belong to, and where they will hang out both on- and offline. Make sure you know something special in your target market before beginning to the next stage.
2 . Appropriate. The domain name for your one-page site will need to mirror or perhaps closely look like your merchandise name, or a prominent characteristic of your item. So , for instance , if you are a hypnotist and you have a podcast that you are selling for you to use hypnosis to lose weight, therefore you’d wish to try and have a domain name just like. Try and find the. com rendition of your website name if possible, but if that’s not readily available, seek out the hyphenated adaptation of the. com domain name.
Assuming you have an existing web site, your website name can be submitted and masked to an internal page of the website so that it appears like another website without paying for additional hosting. is wherever I obtain all of my personal domains, and in addition they offer url forwarding and masking as an element of their url registration support.
If you don’t already have a web site, you should determine what your internet business needs will be in the next few months to determine which kind of hosting and website companies you might need.
3 or more. A give-away. You have two goals for your one-page website: get the get in touch with info from your visitors and convert all of them into spending money on customers. The simplest way to obtain speak to info coming from a visitor is always to create a related information merchandise (ebook, digital tips booklet, special survey, podcast or other sound file, ecourse, video, etc . ) when the content is so compelling the fact that the visitor happily parts with his/her term and primary email to obtain the cost-free giveaway. Also you can create a promotion, say a trial period pertaining to $1, and give access simply to those who offers you their speak to info. By providing you all their contact information, they may have become a nice lead and you could start to create a relationship with them.
4. Your merchandise. There are numerous products you can create to promote online. Those that are least difficult to create and require minor investment (other than your time to create them) and are offered by an electric download incorporate an e book or distinctive report, a podcast (audio recording of an interview or telelcass), or perhaps an ecourse. Of these, you probably have almost everything it is advisable to create a great ebook. I suggest that you format in e-book in a word producing program, just like Microsoft Term. You’ll consequently want to format that into a locked PDF record so that it’s more difficult to illegally copy. I likewise encourage you to use a PDF FILE program that allows you to create clickable links in the document so that your buyers can potentially click on websites from your e-book. I prefer the Adobe Equestrian director program to develop PDF files, as Porcelain PDF seems to have both of these features, but there are lots of low-cost or free programs obtainable that will let you convert fundamental word finalizing files to PDF file format.
To make your product more pleasing, you need to have a cover created. This kind of cover can certainly serve as the cover of the virtual product, and you can apply it as a great icon in emails in addition to your shopping cart software as a visible representation of your product. There are a number of image artists who have create e book and other merchandise covers, and there are several bits of software you can purchase to create the own. We’ve never recently been too satisfied with the results from software, then i hire Heather Colman of, who does a great job.
five. A merchant account. In order to collect payments, you’ll need to be able to have credit card payments online. The merchant account firm needs to give you a „virtual terminal“, which allows you to enter and process ventures online and interfaces with your shopping cart software program. One of the most commonly used electronic terminal is the fact provided by. You’re want to purchase a merchant service, you can begin by using third-party processors like PayPal or ClickBank, but they give less versatility than a complete merchant company.
6. Shopping cart application. Ultimately, your shopping cart software has to be workhorse available for you and enable one to automate many functions of the online business. The cart which i highly recommend is,, which offers a large amount of flexibility in how you list and lot of cash products, offers buyers a 24-hour down load URL v-giff.com meant for downloading the electronic item, has built/in autoresponders so you can automatically contact your customers, and a message broadcast function so that you can send special notices to the consumers or qualified prospects on your list.
7. A squeeze page. A squeeze page offers the visitor use of some part of information in exchange for the customer parting along with his name and primary email address. The data has been „squeezed“ out of the visitor, hence the name with the page. About this page you’ll be wanting to have an desirable graphic, compelling headline, a shorter list of rewards that the visitor will receive in the event the visitor will give you his speak to info instantly, and a form for the visitor to fill in to receive the information.
8. The sales letter webpage. This is the principal sales page of your one-page website, containing an extensive sales letter with benefits of the product and testimonials of others who’ve applied the product, You will find a formula designed for writing an efficient one-page sales copy site, and I use a method called Instantaneous Sales Letter Generator, that helps me by asking me a series of questions that could enable myself to create the copy with respect to the site. The strategy for a one-page sales letter web site is generally an attention-getting qualité, a strong beginning statement, body system of the letter that describes the features and benefits of what you’re offering, the actual provide itself, then asking for someone buy. Most web pages are made very likewise. If you look at some web sites of the major Online marketers, you’ll find this style employed again and again.
being unfaithful. Follow-up automobile responders. To be able to continue to touch base and „touch“ your prospective customers is key in developing a romance with these people so that they move from a prospective consumer to a getting customer. I usually create a series of 6-10 roughly autoresponders which can be sent out within the 3 weeks carrying out a purchase to check on in with the purchaser, in order to interest the purchaser within item. The shopping cart service I use provides autoresponders built in. Other reputable autoresponder products include and.
10.. Traffic to the site. Your own site is merely one webpage, it will be practically ignored in the organic search engine ranking method. There’s not really enough happy to warrant a superior ranking upon any key word you might choose. The easiest way to travel traffic to a one-page internet site is to invest in keywords, or perhaps pay-per-click promotion. Google’s Google adwords, and Yahoo’s Search Marketing (formerly Overture) will be two of the best-known pay-per-click advertisers. Google is probably the easiest with which to get started.
Completing a one page website won’t happen overnight. However , with a little research, wonderful copywriting, and a marketing plan in place, a one-page site can easily be a profit center for your organization.